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The Sounds of CapitalismAdvertising, Music, and the Conquest of Culture$
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Timothy D. Taylor

Print publication date: 2012

Print ISBN-13: 9780226791159

Published to Chicago Scholarship Online: September 2013

DOI: 10.7208/chicago/9780226791142.001.0001

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PRINTED FROM CHICAGO SCHOLARSHIP ONLINE (www.chicago.universitypressscholarship.com). (c) Copyright University of Chicago Press, 2022. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in CHSO for personal use.date: 18 May 2022

Introduction Capitalism, Consumption, Commerce, and Music

Introduction Capitalism, Consumption, Commerce, and Music

(p.1) Introduction Capitalism, Consumption, Commerce, and Music
The Sounds of Capitalism

Timothy D. Taylor

University of Chicago Press

This book examines how the advertising industry utilized music to sell goods and services. It chronicles the various uses of music in advertising, describes the various forms of American capitalism, examines how commercials were fashioned, and explores the role of music in shaping the consumption patterns in the United States.

Keywords:   advertising, music, goods, services, capitalism, commercials, consumption

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