Into the Twenty-First Century
Into the Twenty-First Century
Throughout the early twenty-first century such economic potential came to be stressed in the evolving discourse on creative placemaking. As a significant part of this process, the word “development,” perhaps not surprisingly, has increasingly attached itself to placemaking efforts. On the one hand, this focus on development can be seen as a logical end point to efforts to reconcile the relationship between individual and community. A successful placemaking endeavor can “develop” both sides of this relationship and, in the process, work to reconcile the tensions between these sides. Here, the language of “community development” is employed to discuss the way urban places become more vibrant and livable. Yet as American cities continued to hone their post-industrial identities in the early twenty-first century, the practice of placemaking allowed for a different understanding of community development to become attached to this concept. This has particularly been the case following the Great Recession, as cities have had to address unemployment, mass foreclosures, capital mobility, and loss of revenue for even basic city services. Placemaking thus provides a new strategy to deal with a changing economic landscape. The creation of creative places attracts both people and investment, which, in turn, leads to job creation.
Keywords: economic development, National Endowment for the Arts (NEA), ArtPlace America, Richard Florida, Creative Class, neighborhood, Social Impact of the Arts Project (SIAP), Ann Markusen, Anne Gadwa Nicodemus, Creative Placemaking white paper (2010)
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