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The Economic OtherInequality in the American Political Imagination$
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Meghan Condon and Amber Wichowsky

Print publication date: 2020

Print ISBN-13: 9780226691732

Published to Chicago Scholarship Online: May 2021

DOI: 10.7208/chicago/9780226691909.001.0001

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PRINTED FROM CHICAGO SCHOLARSHIP ONLINE (www.chicago.universitypressscholarship.com). (c) Copyright University of Chicago Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in CHSO for personal use.date: 24 September 2021

Revealing the Social Mind

Revealing the Social Mind

(p.32) Chapter 3 Revealing the Social Mind
The Economic Other

Meghan Condon

Amber Wichowsky

University of Chicago Press

This chapter presents the methodological challenges of studying social comparative thinking and relative status. With observational data, it is nearly impossible to untangle the social comparisons people make from their own status and social context, or parse the importance of relative status from the resources, advantages, and social roles that determine it. The authors explain how they resolve these challenges with a mixed methods research design: large-scale experiments are combined with qualitative research and survey data to investigate how Americans think about the rich, the poor, and their own status, and how they form attitudes about redistribution.

Keywords:   mixed methods, experiments, qualitative research, survey data, status, social comparison, upward comparison, downward comparison, rich, poor

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