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Engineered to SellEuropean Émigrés and the Making of Consumer Capitalism$
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Jan L. Logemann

Print publication date: 2019

Print ISBN-13: 9780226660011

Published to Chicago Scholarship Online: September 2020

DOI: 10.7208/chicago/9780226660295.001.0001

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PRINTED FROM CHICAGO SCHOLARSHIP ONLINE (www.chicago.universitypressscholarship.com). (c) Copyright University of Chicago Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in CHSO for personal use.date: 14 June 2021

“Tastemakers” or “Wastemakers”? Commercial Design at Midcentury (1930–1960)

“Tastemakers” or “Wastemakers”? Commercial Design at Midcentury (1930–1960)

Chapter:
(p.131) “Tastemakers” or “Wastemakers”? Commercial Design at Midcentury (1930–1960)
Source:
Engineered to Sell
Author(s):

Jan L. Logemann

Publisher:
University of Chicago Press
DOI:10.7208/chicago/9780226660295.003.0007

This short segue sketches aspects of the growing importance of commercial design for consumer marketing.

Keywords:   Graphic Design in Advertising, History of Product Design, Designed Obsolescence

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