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Reluctant CapitalistsBookselling and the Culture of Consumption$
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Laura J. Miller

Print publication date: 2006

Print ISBN-13: 9780226525907

Published to Chicago Scholarship Online: February 2013

DOI: 10.7208/chicago/9780226525921.001.0001

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PRINTED FROM CHICAGO SCHOLARSHIP ONLINE (www.chicago.universitypressscholarship.com). (c) Copyright University of Chicago Press, 2022. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in CHSO for personal use.date: 04 July 2022

Commercial Culture and Its Discontents

Commercial Culture and Its Discontents

(p.1) Chapter 1 Commercial Culture and Its Discontents
Reluctant Capitalists

Laura J. Miller

University of Chicago Press

This introductory chapter discusses the history of bookselling and the book trade in the U.S. It addresses the question of how book professionals position themselves in relation to some general principles of capitalism, including competition, profitability, growth, efficiency, and impersonality. This chapter also traces the evolution of bookselling from independent bookstores to chain stores. It also explores the design of standard and multifunction bookstores and bookseller activism.

Keywords:   bookselling, book trade, U.S., book professionals, capitalism, competition, bookstores, bookseller activism

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