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Consuming YouthVampires, Cyborgs, and the Culture of Consumption$
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Robert Latham

Print publication date: 2002

Print ISBN-13: 9780226468914

Published to Chicago Scholarship Online: February 2013

DOI: 10.7208/chicago/9780226467023.001.0001

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Derams of Social Flying: The Yupple-Slacker Dialectic

Derams of Social Flying: The Yupple-Slacker Dialectic

Chapter:
(p.70) Two Derams of Social Flying: The Yupple-Slacker Dialectic
Source:
Consuming Youth
Author(s):

Rob Latham

Publisher:
University of Chicago Press
DOI:10.7208/chicago/9780226467023.003.0003

This chapter explores how the ideal Fordist image of youth consumption has been impacted by the socioeconomic realities of post-Fordism. It specifically looks at youth-consumer vampirism in the 1970s. It is interesting to observe that George A. Romero's Martin emphatically depicts family relations as powerful constraints on vampiric freedom. It then considers how Anne Rice's Interview with the Vampire, like Martin, marked an epochal moment in the history of the youth-consumer vampire. Vampirism functions in the novel as a means of escape from a dull, yuppified existence. Suckers and The Judas Glass illustrate the yuppie vampire novel taking to heart a sharp critique of its consumerist ethos. The Bloodsucking Fiends displays the slacker vampire novel admitting, however grudgingly, its own implication in the values and pleasures of consumption. It shows the slacker vampire's undead perceptions activating the aesthetic richness latent in consumerist glitz.

Keywords:   youth consumption, vampire novel, Interview with the Vampire, Anne Rice, George A. Romero, vampirism, Suckers, The Judas Glass, Bloodsucking Fiends

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