Jump to ContentJump to Main Navigation
Concerning ConsequencesStudies in Art, Destruction, and Trauma$
Users without a subscription are not able to see the full content.

Kristine Stiles

Print publication date: 2016

Print ISBN-13: 9780226774510

Published to Chicago Scholarship Online: September 2017

DOI: 10.7208/chicago/9780226304403.001.0001

Show Summary Details
Page of

PRINTED FROM CHICAGO SCHOLARSHIP ONLINE (www.chicago.universitypressscholarship.com). (c) Copyright University of Chicago Press, 2019. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in CHSO for personal use.date: 05 December 2019

Warhol’s “What?” (2016)1

Warhol’s “What?” (2016)1

Chapter:
(p.309) Warhol’s “What?” (2016)1
Source:
Concerning Consequences
Author(s):

Kristine Stiles

Publisher:
University of Chicago Press
DOI:10.7208/chicago/9780226304403.003.0019

This chapter examines Andy Warhol's foresight regarding the demise of cultural conventions, augmented by the ubiquity of capitalism, advertising, and technology. Many in the 1960s dismissed Warhol as a mere product of Madison Avenue advertising and capitalism. Rainer Crone attempted to right this perception, insisting that Warhol had “revolutionized traditional aesthetics” by uniting silkscreen, painting, and photography. By contrast, Steven Koch presented Warhol as the cruel and poignant icon in his 1973 book Stargazer: Andy Warhol's World and His Films. In 1996, Hal Foster published “Death in America,” which extended his reading of Warhol's traumatic imagery to a broader analysis of art. Beginning with his oft-repeated question “What?” the chapter analyzes Warhol's behavior and argues that it is not a “performance” but a performative manifestation of traumatic subjectivity. It also considers Warhol's views on Americans and the United States, along with his reproduction of shadows in his works.

Keywords:   capitalism, Andy Warhol, advertising, Rainer Crone, Steven Koch, Hal Foster, traumatic imagery, art, traumatic subjectivity, shadows

Chicago Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs, and if you can't find the answer there, please contact us.