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The Fable of the KeiretsuUrban Legends of the Japanese Economy$
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Yoshiro Miwa and J. Ramseyer

Print publication date: 2006

Print ISBN-13: 9780226532707

Published to Chicago Scholarship Online: February 2013

DOI: 10.7208/chicago/9780226532721.001.0001

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The Fable of the Keiretsu

The Fable of the Keiretsu

(p.6) Chapter Two The Fable of the Keiretsu
The Fable of the Keiretsu

J. Mark Ramseyer

University of Chicago Press

This chapter evaluates the concept of Japanese insular business alliances called keiretsu. It analyzes whether information about keiretsu matches business data from Japan and examines the so-called vertical keiretsu. The analysis reveals that there are no keiretsu and never have been any. At root, the keiretsu instead represent a fable about the mythical vision of the Japanese economy.

Keywords:   keiretsu, insular business alliances, Japan, business data, fable, Japanese economy

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