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Macachiavellian IntelligenceHow Rhesus Macaques and Humans Have Conquered the World$
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Dario Maestripieri

Print publication date: 2007

Print ISBN-13: 9780226501178

Published to Chicago Scholarship Online: February 2013

DOI: 10.7208/chicago/9780226501215.001.0001

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The Business of Communication

The Business of Communication

Chapter:
(p.131) Chapter 8 The Business of Communication
Source:
Macachiavellian Intelligence
Author(s):

Dario Maestripieri

Publisher:
University of Chicago Press
DOI:10.7208/chicago/9780226501215.003.0008

All animal social life involves some sharing of space and coordination of activity among the individuals that are part of a group. There are many species of animals, however, from fishes to horses, in which individuals live in groups but, most of the time, just mind their own business. Rhesus macaques cannot afford to mind their own business. In the Machiavellian social arena, everything has a cost, and one has to engage in business transactions with other individuals to obtain anything from them. The business activity with which you get others to do or not to do things to you, for you, or with you is called communication. In the business of communication, the behavior of other individuals can be purchased with a currency called signals, and all payments are made up front. Communication works according to the same principles among humans, rhesus macaques, and all kinds of other animals. A form of communication is language, which is particularly good for exchanging information for other information. Rhesus macaques threaten others with the use of threats and bluffs.

Keywords:   humans, rhesus macaques, communication, language, behavior, signals, threats, bluffs

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